A quick, playful piece created from the floor of Comic-Con, highlighting NECA and its partner brands while capturing the energy, personality and spectacle of one of the biggest events in collector culture.
The idea was simple: use Comic-Con not just as an event to document, but as an opportunity to create a steady stream of original content around NECA and its family of brands.
This was one of several pieces planned for production during our three to four days at the convention. Rather than creating a traditional event recap, I approached it as a short, self-contained piece designed for social and digital audiences—something fun and immediate that could signal, “We’re here.”
The content took advantage of the environment, products and personality already surrounding us, turning our presence at Comic-Con into something audiences could experience even if they weren't there.
